Insight Design

Dear Sir/Madam.

The following link will take you to the press kit ‘Insight Design’. There you will find several information about the new design process, the new Audi Design Center and about the design of the new Audi A7 Sportback (combined fuel consumption in l/100 km: 7.2 – 6.8*; combined CO2 emissions in g/km: 163 – 154).
Figures depend on the wheel/tire sets used

Audi Sport aims to clinch fifth victory in Macau

Two ambitious German privateer drivers are completing the line-up: Markus Pommer will be tackling the competition in an Audi R8 LMS of Team Aust Motorsport. In 2015, as the best German, he achieved a remarkable fifth place in the Formula 3 Grand Prix in Macau. Fabian Plentz won the DMV GTC series in the Audi R8 LMS in 2016 and 2017. On making his debut in Macau a year ago, he came eighth as the second-best of six Audi campaigners in the field. Now the 29-year-old race driver from Pforzheim is again driving for Team HCB-Rutronik Racing.

“This is a strong line-up,” says Chris Reinke, Head of Audi Sport customer racing. “We’ll have three drivers from Audi and two ambitious privateer campaigners on the grid. WRT is a top-class team and title defender for Audi Sport customer racing. The new cooperation with HCB-Rutronik Racing makes it possible to deploy Lucas di Grassi who, together with Nico Müller and Robin Frijns, numbers among the favorites.”

The five campaigners and their rivals will be pitted against each other on the race weekend in Macau in two races following the practice sessions. On Saturday, November 18, a twelve-lap qualification race is scheduled. In the final round on Sunday, the drivers will be battling across 18 laps for the FIA GT World Cup. 

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The new Audi A7 Sportback: Sporty face of Audi in the luxury class

Consumption figures for the Audi A7 Sportback 55 TFSI quattro S tronic:
Combined fuel consumption in l/100 km: 7.2 – 6.8* (32.7 – 34.6 US mpg)
Combined CO2 emissions in g/km: 163 – 154* (262.3 – 247.8 g/mi)
*Figures depend on the wheel/tire sets used

Dynamics at their most beautiful: the exterior design
The exterior design of the A7 Sportback is an expression of the new design language that Audi introduced with the prologue study and made its production debut in the new Audi A8. With large surfaces, sharp edges and taut, athletic lines, the A7 signals dynamics and progressiveness from every perspective.

Up front, the Singleframe grille – wider and lower than that of the Audi A8 – the narrow headlights, the boldly contoured air inlets and the flat front end convey at a glance the sportiness of the Gran Turismo. The headlights are available in three versions. With the middle and top equipment lines, the light signature takes up the subject of digitalization: 12 adjacent lighting segments separated by narrow intervening spaces evoke associations with the binary digits 0 and 1. The top version is the HD Matrix LED headlights with Audi laser light.

The Audi A7 Sportback is an athletic sculpture with a long engine hood, long wheelbase and short overhangs. Pronounced contours emphasize the wheels, which measure up to 21 inches in diameter, and reference Audi’s quattro genes. These genes determine the proportions of the vehicle’s body. The silhouette is defined by the dynamic roofline, which drops sharply toward the rear. Four figures delineate the sporty character of the large coupe: It is 4,969 millimeters (16.3 ft) long, has a wheelbase of 2,926 millimeters (9.6 ft) and is 1,908 millimeters (6.3 ft) wide, but stands only 1,422 millimeters (4.7 ft) high.

As with the previous model, the rear end is tapered like that of a yacht. The long luggage compartment lid terminates in a pronounced, curved lip from which an integrated spoiler extends automatically at 120 km/h (74.6 mph). A flat light strip – a design feature common to all of Audi’s top models – joins the rear lights, whose tail lights are made up of 13 vertical segments. When the doors are unlocked and again when they are locked, fast-moving light animations play in the rear lights and in the headlights, highlighting the big coupe’s dynamics while standing still. The progressive exterior design of the new Audi A7 Sportback is largely devoid of chrome. The paint range offers a choice of 15 colors, eight of which are new. The optional S line exterior package further hones the look, with modifications to the radiator grille and the front air inlets, the sills and the front and rear diffusers. They are trimmed in gloss black and more strongly sculpted.

Show car design comes to production: the interior
The interior fuses design and technology in a unique way. The interior of the new Audi A7 Sportback dazzles with its futuristic lounge atmosphere. Its reduced, clean design language is based in a one-of-a-kind balance of tension and coolness. The horizontal lines and sleek instrument panel provide for a feeling of airy spaciousness. The center console is oriented toward the driver, underscoring the Gran Turismo’s sporty character. Four key values characterize the interior concept: progressiveness, sportiness, intuitiveness and sophistication. All colors, upholstery materials and inlays underscore the new aesthetic, from the base version to the design selection, the S line sport package and the particularly sophisticated Valcona leather. The optional contour ambient lighting package traces the contours and subtly highlights the space.

The 10.1-inch upper display (in combination with MMI navigation plus) is tilted toward the driver. With its black panel optics and framed in a graphite gray aluminum clasp, it almost disappears into the dashboard when switched off. The body supporting the clasp is itself a geometric sculpture. The display’s user interface appears as soon as the car is opened. In keeping with the interior design, the look is reduced and succinct. All screen content can be quickly registered.

Control at your fingertips: MMI touch response control system and online voice control
The new Audi A7 systematically continues the digitalization strategy of the A8. The interior architecture melds seamlessly with Audi’s new MMI touch response operating concept. It replaces the rotary pushbutton and the conventional buttons and controls of the previous model with two large, high-resolution touch displays.

The driver controls the infotainment system from the upper display. Mounted on the asymmetric console of the center tunnel, the 8.6-inch lower display provides access to the climate control system, comfort functions and text input. Drivers can rest their wrist on the automatic transmission’s wide selector lever knob.

Audi offers an optional head-up display that projects important information onto the windshield. MMI navigation plus also includes the Audi virtual cockpit with a 12.3-inch display.

The MMI touch response operating concept features haptic and acoustic feedback and is as intuitive to use as a smartphone. Users hear and feel a click as confirmation when their finger triggers a function. With its logical and flat menu structure, the system allows fast access to the various vehicle functions, and it can also be personalized thanks to configurable and movable favorites buttons.

The optional voice control in the new A7 Sportback makes operation even more convenient. With MMI navigation plus, the natural speech dialogue system processes questions and commands in two ways – with information stored onboard and at the same time with detailed knowledge from the cloud.

Fully connected for more convenience and safety: infotainment and connect features
With its comprehensive connectivity, the Audi A7 is perfectly equipped for long-distance touring. It offers customers more convenience, safety and customization options. The Gran Turismo features the same infotainment and connectivity range as the Audi A8. Up to seven drivers can store their preferred settings in individual user profiles. As many as 400 parameters can be personalized. The online services from Audi connect have been expanded. Additions include the traffic sign and hazard information Car-to-X services, which utilize the swarm intelligence of the Audi fleet.

The new A7 Sportback comes standard with the MMI radio; MMI navigation and MMI navigation plus are available as options. There is a choice of four sound systems. The top version, the Bang & Olufsen Advanced Sound System, also delivers fascinating 3D sound to the rear seats.

Intelligent and convenient: the Audi AI systems 
With the AI button, the driver activates the Audi AI remote parking pilot and the Audi AI remote garage pilot, which will be made available at some point in 2018. They autonomously maneuver the A7 Sportback into and out of a parking space or garage. The driver can get out of the car before launching the function via the myAudi app on their smartphone. To monitor the maneuver, the driver presses and holds the Audi AI button the entire time. The central driver assistance controller (zFAS) merges the data from a sophisticated set of sensors to continually compute an image of the surroundings. Depending on the equipment level, there can be as many as five radar sensors, five cameras, 12 ultrasonic sensors and a laser scanner.

Besides the Audi AI systems, the new A7 Sportback features a total of 39 driver assistance systems to make things easier for the driver. They are split up into three packages: the Audi AI parking package (gradual introduction beginning 2018), the City assist package with the new crossing assist, and the Tour assist package. The latter includes such things as the efficiency assistant, which facilitates a driving style conducive to reducing consumption, and the adaptive driving assistant (ADA), which supplements the adaptive cruise control (ACC) with helpful steering interventions to maintain the lane. All driver assistance systems feature improved control mechanisms.

Handling and long-distance comfort: the chassis
The new A7 further extends its synthesis of sportiness and comfort. The optional dynamic-all-wheel steering, the new electronic chassis program (ECP) – the central controller for the chassis – and the updated air suspension make it even more agile, nimble and comfortable. The A7 is thus the perfect Gran Turismo: dynamic and agile on twisty country roads, yet comfortable on long highway stretches.

Many aspects of the front and rear axles have been developed from scratch. The standard progressive steering, whose generally sporty ratio becomes even more direct the further the steering wheel is turned, features a new concept for intensive road feedback. Mounted behind large wheels – up to 21 inches and 255/35 – with improved rolling comfort are aluminum fixed-caliper brakes with discs up to 400 millimeters (15.7 in) in diameter. Customers can choose between four suspension setups: a conventional steel spring suspension, the sport suspension that lowers ride height by 10 millimeters (0.4 in), electronically controlled damping and the self-leveling adaptive air suspension.

The top chassis-related innovation is dynamic-all-wheel steering. It combines direct, sporty steering response with unshakable stability, resolving the conflict of aims between agility and comfort. The steering ratio varies as a function of speed between 9.5:1 and 16.5:1 by means of active steering interventions at the front and rear axle. At the front axle, strain wave gearing is used to superimpose these in response to the driver’s steering input. At the rear axle, a spindle drive turns the wheels by as much as 5 degrees. At low speed, they steer counter to the front wheels to further increase the agility of the big coupe when parking or driving in urban traffic, for example. This reduces the turning circle at full lock by 1.1 meters (3.6 ft). At 60 km/h (37.3 mph) and above, the rear axle steers in the same direction to increase straight-line stability and facilitate lane changes.

The optional sport differential improves handing even further. It actively distributes drive torque between the rear wheels, complementing quattro all-wheel drive. Like dynamic-all-wheel steering, controlled damping and the adaptive air suspension, the sport differential is integrated into the control function of the electronic chassis platform (ECP). These systems are closely networked for maximum precision. The driver can use the Audi drive select system to activate different ride profiles featuring a more pronounced difference between comfort and sportiness than in the previous model.

Broad-based electrification: mild hybrid system for greater comfort and efficiency
All engines used in the A7 Sportback come standard with a new mild hybrid system (MHEV) for greater comfort and efficiency. With the two V6 engines, this uses a 48-volt primary electrical system. A belt alternator starter (BAS) works together with a lithium-ion battery and achieves a recuperation performance of up to 12 kW when braking. At speeds between 55 and 160 km/h (34.2 – 99.4 mph), the four-door coupe can coast in freewheeling mode with the engine deactivated and then restarted comfortably via the BAS.

The start-stop function has been significantly expanded and now activates at 22 km/h (13.7 mph). In combination with the standard front camera, the engine is restarted predictively while at a standstill as soon as vehicle ahead begins to move. In real-world driving, the MHEV technology reduces fuel consumption by up to 0.7 liters per 100 kilometers.

The new Audi A7 Sportback will initially launch with the 3.0 V6 TFSI. The sonorously understated V6 turbo produces 250 kW (340 hp) and 500 Nm (368.8 lb-ft). The four-door coupe sprints from 0 to 100 km/h in 5.3 seconds and has a top speed of 250 km/h (155.3 mph). In the NEDC, the base version of the Audi A7 55 TFSI consumes 6.8 liters of fuel (34.6 US mpg), corresponding to CO2 emissions of 154 grams (247.8 g/mi). The 3.0 TFSI is paired with a seven-speed S tronic. Its quattro drivetrain uses the efficient ultra technology that activates rear-wheel drive as needed. Additional six- and four-cylinder engines, both gasoline and diesel, will follow shortly after the start of production.

The body concept: Coupé, Sedan and Avant in one
The A7 Sportback combines the best of all worlds and is a dynamic all-around talent for business and recreation. It offers the design of a Coupé, the spaciousness of a Sedan and the variability of an Avant. The interior concept of the A7 Sportback impresses with more space and more comfortable seating – and that despite having a dynamic roofline. Compared with the previous model, interior length has increased 21 millimeters (0.8 in), resulting in more rear knee room. Rear passengers also enjoy more head room. The loading width has also increased compared with the previous model and now measures 1,050 millimeters (3.4 ft).

Topping the range of all-new seats are the multi-adjustable, customized contour front seats with ventilation and massage. The configuration with individual rear seats (alternative: 2+1 bench) offers a plenty of space and comfort. New high-tech options make life with the Audi A7 Sportback even more comfortable and convenient. The air quality package improves interior air quality by means of fragrancing with subtle scents, an ionizer and an effective combination filter.

The body, which features steel and aluminum composite construction with large components such as add-on parts made of aluminum, is a key factor in the improved handling and greater comfort. The four-door coupe scores top marks with respect to body stiffness, aeroacoustics and aerodynamics. The Gran Turismo spoils its passengers with improved acoustic comfort and – thanks to sophisticated aerodynamics – minimal wind noise.

The improved panoramic glass sunroof with particularly large glass elements lets more light into the cabin. The heated windshield and wipers with integrated nozzles are additional options for more convenience.

Despite the markedly dynamic lines, the luggage compartment has a base capacity of 535 liters (18.9 cu ft). This increases to 1,390 liters (49.1 cu ft) with the rear seats folded down. The luggage compartment has been optimized so that two golf bags now fit horizontally – in addition to the optional spare tire. The optional sensor-controlled rear hatch opens and closes automatically in response to a foot motion.

The new Audi A7 Sportback rolls off the assembly line at the Neckarsulm site and will launch on the German market in late February 2018. The base price for the 55 TFSI quattro S tronic is 67,800 euros. 

Audi driver René Rast: “Every year has made me better”

After beginnings in the Volkswagen Polo Cup, many races in Porsche one-make cups and the WEC, you are now celebrating your greatest success in the DTM. How do you look back on the years preceding your most recent title win?
René Rast: “Every year had its purpose and probably made me a better race driver. All this has helped me clinch the title now. Every series had its unique facets: In the one-make cups, I learned how to contest sprint races. In endurance racing, be it GT3 or WEC, I primarily learned how important it is to form a unit – not only with the other drivers but, above all, with the engineers. In prototype racing, I gained a lot of knowledge about the set-up of a race car. That wasn’t possible to the same extent in the one-make cups. But in LMP1 or LMP2, the right set-up is crucial. So, I first had to familiarize myself with the subject and today I’m benefiting from it in the DTM as well.”

Let’s take a look at the final race day of the 2017 DTM season. Following a few problems in practice, the interruption in qualifying and a moment of shock on the first race lap – how did you manage to keep up your concentration?
“It’s true that things went less than perfectly. Practice already got off to a poor start. We’d still made a few adjustments from Saturday to Sunday, but the set-up went completely in the wrong direction. We weren’t happy with practice at all and I already thought: ‘Okay, you’ve missed your chance. Up until the qualifying session we didn’t bring the car up to the level we needed.’ But, once again, we managed making the right steps to be in contention. The interruption didn’t really cause me to lose my cool. But then, the LED display for the clutch flying toward me did throw me off initially. I lost three positions on lap one. Instead of being able to concentrate on the race I had to first deal with the lose technology because whenever I was steering or braking the display was dangling from left to right in front of my field of view or was wrapping itself around my hands or the steering wheel.”

In the race, did you actually feel more like the hunter or the hunted?
“I went on to feel like the hunter. I knew that I’d have to arrive on podium to make it somehow. That was clearly my focus. When Mattias (Ekström) was in fifth at some point in the race things weren’t looking good initially. But I tried to keep a cool head. Afterwards, I was able to make up position after position and in the end it was actually enough. But at no point I did I feel like the hunted.”

At what point did you know that you were sure to clinch the title?
“After the end of the race in turn one. My team broke out in cheers on the radio only when Mattias crossed the finish line. Obviously, I looked at the monitors during the race as well to see where Mattias, Jamie (Green) and Mike (Rockenfeller) were at the moment. During the pit stop, my engineer provided me with an update, saying that none of my competitors was in the points. At that time, though, nearly half the race was yet to be completed and a lot could still happen. Ultimately, all three of them still made up a few places. I knew that Mattias would have to take sixth place to become champion, but on the monitors he was always listed in positions below sixth. Still, even after crossing the finish line, I wasn’t sure because my team initially congratulated me only on my race result.”

In your first full DTM season, you prevailed against some of your idols on the race track. How do you rate that today?
“That hasn’t really sunk in yet. You realize a new aspect every day, every hour. It’s a little like being a child at Christmas unwrapping a gift and receiving another one immediately afterwards. What I’m trying to say is that it’s happening step by step. There isn’t a specific moment when you can say you’ve digested it all because it’s happening little by little.”

At night, the occasion was appropriately celebrated. Were you surprised to receive congratulations by two Formula 1 World Champions at the venue?
“For me, that came as a total surprise. Honestly, I had not expected Keke (Rosberg), as well as Nico (Rosberg), to personally congratulate me. It was a great honor that both of them came to Hockenheim and joined our celebration – in spite of a hectic arrival, as I was told. The opportunity to have a party with a former and a reigning Formula 1 World Champion arguably does not present itself very often. In any event, it was a huge pleasure for me.”

Lucas di Grassi electrifies Rome

From the world’s largest amphitheater that was built nearly two millenniums ago directly into the future: Formula E with Champion Lucas di Grassi on a demo drive through Rome caused a sensation while promoting Formula E’s visit to the “Eternal City.” Following events in Asia, Africa, South and North America, the electric racing series will be holding its first European round of the new season in Rome before traveling on to Paris, Berlin and Zürich, and then back to North America.

“I’ve seen a lot in three years of Formula E, and this drive through Rome will be another unforgettable experience,” Lucas di Grassi said following his tour of some ten kilometers in the Audi e-tron FE04 which took him directly along the Colosseum and other sights. “Congratulations to Formula E that is making this possible, and ‘thank you’ to Rome for its hospitality. The track looks exciting even at first glance. I’m sure this E-Prix is going to become another highlight on the Formula E calendar.”

Formula E has now published the track layout as well. The circuit in the EUR district (which stands for “Esposizione Universale di Roma,” the Rome World Expo) is routed around the famous Palazzo della Civiltà Italiana and the futuristic La Nuvola convention center. “Even the venue itself, with its architectural contrasts, symbolizes the journey from the past into the future – exactly what Formula E stands for,” says di Grassi. With hairpins, narrow chicanes and a mix of slow and fast sections the circuit promises to deliver a race that will be exciting in a sporting sense as well.

The event in Rome marks another stage on the road to the start of the new season. The first two races will be held in Hong Kong on December 2 and 3.