The Audi Group has carried the impetus of the year-end surge over to the first months of 2021: in the opening quarter, deliveries, sales revenue, and operating profit increased significantly compared to the previous year’s figures, which were marked by the pandemic. The operating return on sales was 10.0 percent. Following solid year-end figures, Audi started the new year successfully, with strong business in China and the USA. Thanks to consistent discipline in investments and costs, as well as effects deriving from the previous quarter, net cash flow reached a high level at €3.1 billion and confirmed once again the financial strength of the Four Rings. With the world premieres of the fully electric Audi e-tron GT and Audi Q4 e-tron families of models in February and April, Audi is also significantly raising the pace on its way to becoming a premium provider of electric mobility.
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Audi’s sound philosophy is bringing acoustic harmony into the car
Natural, holistic, and perfectly attuned to each model: At Audi, the sound of the audio system is among the central attributes of quality. To that end, the premium brand regards sound and acoustics as far more than just the quality of infotainment. Customers want an environment in their car that excites and inspires them at the same time. An acoustic space without disruptive background noise, with signal, alert, and informational sounds that are harmonically attuned to each other, and unobtrusive activation noises.
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Audi to become first car manufacturer to launch second-generation prelube oils
Audi production processes are set to become even more sustainable in the future: With the start of production of the Audi Q6 e-tron, Audi is introducing the second-generation steel coil lubrication Prelube II. This new product will help to significantly reduce the amount of lubricant required for protecting against corrosion and machining the metal sheets in the press shop. The idea originated from Audi employees in the press shop in Ingolstadt – and has already caught on at the Volkswagen Group.
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Championship lead for Audi Sport Italia
At Monza, the Audi Sport customer racing teams collected a total of four trophies in GT and touring car racing. On the first weekend in May, the new Audi RS 3 LMS was homologated five weeks before its racing debut.
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The Audi e-tron GT – a Gran Turismo unlike any other – now available in numerous markets
It’s an Audi unlike any other, and as of today, the e-tron GT is now on sale at dealerships across Europe. The fully electric Gran Turismo is available in two models, in both cases with all-wheel drive. As the Audi e-tron GT quattro, it has a starting price of 99,800 euros in Germany. The RS e-tron GT is available starting at 138,200 euros.
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