The Audi Group held steady in a challenging market environment during the first half of 2026. Geopolitical uncertainties, US tariffs, and intense competition, particularly in China, influenced the Group’s business performance. At the same time, Audi is proceeding with the renewal of its product portfolio. The company will unveil its new portfolio flagship — the Audi Q9 — at the end of July, elevating its position in the premium segment. In the fall, the fully electric Audi A2 e-tron will expand the lineup in the entry-level electric segment.
