Five days, 174 online sessions and plenty of initiative: Employees from Audi, Volkswagen and SEAT organized an internal digital conference for this week. At DigiKon22, they are acting as volunteer guides, showing their colleagues how to implement new tools, ways of thinking and forms of collaboration in order to simplify and improve their everyday work. The aim of the event, which runs from April 4 to 8, is to drive the digital transformation and cultural change at the four rings and its brand sisters. After all, the three car manufacturers are on course to become Digital Car Companies − with digital products, services and processes.
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